Digital Learning, Graphic Learning
(2 min) Learn more about our two core offerings: Squix Digital (UX and UI for mobile, web, software and emerging technologies); and Squix Graphic (branding, communications and graphic design). Our CEO/Creative Director Daniel MacNamara explains where we’ve come...
Digital Learning, Graphic Learning
(1.5 min) The term “User Experience” or “UX” has been somewhat bastardised in recent years. Our CEO/Creative Director Daniel MacNamara discusses our True UX (or True User Experience) methodology, and how it can improve engagement with your...
Digital Learning, Graphic Learning
(1 min) In any project, whether it’s UX, communications or branding, the outcome needs to satisfy BOTH Business Needs AND User Goals – sacrificing one for the other is never sustainable. Learn more with our CEO/Creative Director Daniel MacNamara....
Digital Learning, Graphic Learning
(1 min) Every single touchpoint between your business and its end-users is an opportunity to achieve your business goals (or conversions). What’s more, most if not all of these conversions happen at your website – the core centrepiece of your...
Digital Learning, Graphic Learning
(2.5 min) We’ve all heard the saying that “a picture tells a thousand words” and it’s a truism that is particularly relevant in the design industry. But if we take that a step further to videos and rich media, you can see how you can better...
Digital Learning, Graphic Learning
(1.5 min) Everyone talks about “adding value” – but it’s a bit of a motherhood statement and rarely gives you true accountability. We explain how you can map every single brand or digital touchpoint to specific value-add indicators that will...
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