So What Exactly is True UX?

Digital Learning, Graphic Learning

(1.5 min)

The term “User Experience” or “UX” has been somewhat bastardised in recent years. Our CEO/Creative Director Daniel MacNamara discusses our True UX (or True User Experience) methodology, and how it can improve engagement with your customers across every touchpoint of your business.

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1/149 Beauchamp Road, Matraville NSW 2036

1/149 Beauchamp Road, Matraville NSW 2036
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UX
Consulting

  • Multi-channel expertise - mobile apps, cloud based apps, responsive websites, legacy system upgrades, software
  • Digital strategy & advisory
  • UX analysis & audit
  • Process re-engineering & reduction
  • Competitor analysis
  • User analysis & persona creation
  • Accessibility
  • Information architecture
  • Wireframing
  • Analysis, testing & iteration

UI
Design

  • Multi-channel expertise - mobile apps, cloud based apps, responsive websites, legacy system upgrades, software
  • User Interface (UI) design & graphic development
  • BI/Analytics design
  • Dashboard design
  • Brand integration
  • Prototyping
  • Front-end programming (HTML5, CSS3, jQuery)
  • Multi-channel integration

Brand Identity
& Strategy

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  • Logo and brand identity design
  • Multi-channel brand integration (offline and digital)
  • Corporate/brand identity systems
  • Corporate styleguides
  • Copywriting and proofing
  • Photography

Graphic Design &
Comms

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  • Annual reports & prospectus
  • Tenders
  • Explainer videos
  • Press advertising
  • Corporate stationery
  • Office & vehicle signage
  • Exhibitions & POS displays
  • Email marketing
  • SEO, social media & content marketing

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